CLIF Bar & Company was founded after a long bike ride when Gary Erickson realised there had to be a better way to fuel endurance athletes. Determined to create an energy bar that delivered real nutrition and sustained energy, he developed the first CLIF Bar.

Today, CLIF is one of the most trusted brands in sports nutrition and energy bars, helping runners, cyclists, and endurance athletes fuel their training and adventures. Designed to provide reliable energy during long efforts, CLIF bars are made with quality ingredients to support performance and endurance.

CLIF energy bars are part of our nutrition range at Coast To Mountain Running, helping runners stay fuelled through training blocks, long runs, and race day.