CLIF Bar & Company was founded after a long bike ride when Gary Erickson realised there had to be a better way to fuel endurance athletes. Determined to create an energy bar that delivered real nutrition and sustained energy, he developed what would become the first CLIF Bar.

Today, CLIF is one of the most recognised and trusted brands in sports nutrition, supporting runners, cyclists and endurance athletes around the world. Known for their convenient, easy-to-carry format, CLIF Bars provide a reliable source of energy when you’re out on the move.

Designed to deliver sustained fuel during longer efforts, CLIF Bars combine carbohydrates, protein and quality ingredients to help keep energy levels steady across training runs, adventures and race day efforts. They’re a practical option for runners who prefer something more substantial alongside gels and hydration.

At Coast to Mountain Running, based in Port Kembla just outside Wollongong, CLIF Bars are part of our broader running nutrition range, helping runners stay fuelled through long runs, training blocks and everything in between.

Because when the distance builds, having reliable fuel on hand makes all the difference.